Siren Communications is Canada's leading travel and tourism public relations agency, representing some of the world’s most iconic hotels, resorts and destinations. Recognizing that the discerning global traveller is the same consumer who purchases luxury products, our initial mandate has expanded to include leisure real estate, luxury goods and lifestyle industries including golf, ski and spa.
At Siren, there is no such thing as “standard operating procedure”. We evaluate all our clients independently and assess how we can best promote them through the variety of media available to us today. Our clients benefit from our high level access to traditional media, garnered through years of experience. We also provide advice and counsel regarding social media strategy, ensuring that all client messaging is delivered in a consistent, compelling and targeted manner. Our ultimate goal is always the same: to raise awareness of our clients’ products in a cost effective way in order to drive business and improve their bottom line.